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Every Christmas season, people who enjoy the brightly lit night view might not have imagined that most of the lights come from Linhai, a small city on the coast of East China Sea - Taizhou, Zhejiang. As the world’s largest production base for Christmas lights and holiday lights, Linhai holiday lights started in the late 1970s and has now formed a full industrial chain integrating equipment, accessories, processing and sales, with more than 600 color lights and supporting facilities. Many companies have an annual output value of more than 100 million yuan, with an output value of about 10 billion yuan. "Gathering is a fire, scattered are stars", Linhai color lights have accounted for more than 60% of the global market share, and the market share ranks first in the world. With the improvement of quality, color lights generally conform to the relevant requirements, technical standards of developed countries. Linhai color lights have been exported to more than 100 countries and regions overseas.
At present, the Linhai color lights Industry is actively following the development of the market, and is gradually changing from labor-intensive to technology-intensive. A large number of color lights companies are leading the innovation in the aspects of intelligence, energy saving and environmental protection, and styling design. They have increased R&D investment, actively embraced the international trend of "personality and fashion", and changed the number of color lights products. The condition of high homogeneity rate and low added value. For example, local companies can combine popular colors and elements in foreign markets to design series that meet the needs of different countries and are used in different scenarios, such as Christmas series, Halloween series, spring and Easter series, summer ocean series, autumn harvest series, and daily home lighting. While Linhai color lights goes to sea to dress up the "Earth Night", this brilliant light has also entered the road of industrial advancement.
In recent years, color lights are also one of the popular categories of cross-border e-commerce. Overseas, due to the demands of festivals and celebrations, the distinction between low and peak seasons of color lights sales is not obvious at present, but there will be obvious peak season in the second half of the festival, especially in the fourth quarter. Especially during the epidemic, people spend more holidays time at home, and the sales of home-use color lights on the C-end have increased significantly. In the United States, color lights, as the best weapon to create atmosphere in holidays, continue to dominate the home page of Amazon 'Tools & Home Improvement'.
Every Christmas season, people who enjoy 
the brightly lit night view might not have 
imagined that most of the lights come from
 Linhai, a small city on the coast of East China 
Sea - Taizhou, Zhejiang.

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